Working with a marketing agency is meant to be a partnership that benefits both parties, but as time goes by, things may not work out as hoped and desired results may not appear. Even when this happens, some people have difficulty making changes. They may think that if they give it a bit more time, […]

In just one year, the automotive landscape drastically shifted in ways that would have normally taken five. While the general truths of the automotive industry remain the same, new trends demand both your attention and seamless, customer-centric solutions. In late 2021 Premier Google Partner agency Marwick Marketing in association with the Automotive Retailers Association surveyed […]

If there’s anything digital marketers and advertisers have found out in the past decade, it’s that nothing stays the same for very long. Increased competition and near-daily disruption make succeeding with traditional digital marketing methods more difficult by the day. Meanwhile, some marketers have their sights locked onto an opportunity they believe is much bigger: […]

You work hard to make your business all it can be, so when you need to make important choices, you want them to be informed decisions. Fortunately, there is no shortage of information available to you, especially with tools like Google Analytics. Google Analytics is so effective that nearly 70% of the top 10,000 sites online are using […]

The ongoing pandemic has had an impact on virtually every facet of life, causing companies to go out of business, employees to work from home, and students to attend online classes. Adapting to these strange new circumstances has been necessary for those who want to maintain any semblance of a normal life. With brick-and-mortar establishments […]

We have all had to make significant changes over the past year and that has resulted in a marketing landscape that is quite different for 2021. Not only have the ways in which we do business changed, but priorities have also shifted to health and well-being.

Canada is in the midst of a sudden and dramatic shift. While interest in e-commerce has been growing in recent years, the arrival of COVID-19 forced Canadian retailers of all sizes to quickly adapt and avail themselves of this resource, opening their virtual doors even as their physical ones closed. This forced evolution had the […]

Very few of us, if any, have managed to remain untouched by COVID-19. Virtually everyone has been affected to one degree or another, sometimes physically and sometimes financially. Business owners are no less vulnerable than anyone else. Whether you run a large business or a small one, you may be wondering about the best way […]

Shopify is incredibly popular for several reasons. Users enjoy its ease of use, the simple back end administration, the professional support, and the fact that all the technical details are taken care of for them. Perhaps most of all, they love the fact that is simply works so well. There is one thing that some […]

Hit Full Screen in the bottom right of the YouTube player! Enjoy as we dive into some of the channels of Google Ads to help you sell more online with Google.   Video Transcript Cassandra: So I’m just going to get this recording, so if you’re here and you need to duck out early, don’t […]