Marwick Marketing: The Marketing Agency
Marwick Marketing is a marketing agency that thrives on innovation and collaboration. Beyond our work with clients like GM, SEARS, and the BBC, Marwick Marketing also works with a fine range of local, national and international brands.
Our ability to attach a strategic and thoughtful approach to digital content has proven to give us an advantage over larger marketing agencies. Our passion is building new brands and energizing existing ones — so you can connect with your customers in meaningful, measurable, ways. We start with creative ideas, not mediums. We love the element of surprise.
We’ve opened a surf school on the river Thames in London, UK. We’ve dug deep into the depths of Argentina looking for that perfect catalogue cover shoot. We’ve created viral campaigns that changed the status-quo literally overnight.
If you’re looking for a marketing agency that is full of technically-colored-creative ideas, you’ve found us.
We’re recognized by Google as a Certified Premier Partner, we’re a part of the American Marketing Association and the BC Marketing Association.
What is Online Marketing?
Online marketing, also known as online advertisement, internet marketing, online marketing or e-marketing, is the marketing and promotion of products or services over the Internet.
Online advertising is a form of promotion that uses the Internet and World Wide Web to deliver marketing messages to larger audience.
Examples of online advertising include contextual ads on search engine results pages, banner ads, blogs, rich media Ads, social network advertising, interstitial ads, online classified advertising, advertising networks, dynamic banner ads, cross-platform ads and e-mail marketing. Many of these types of ads are delivered by an ad server.
Online advertising is a form of promotion, like Google Adwords, that uses the Internet and World Wide Web to deliver marketing messages to attract customers.
What is Social Media Marketing?
Social media marketing refers to the process of gaining website traffic or attention through social media sites. Social media marketing programs usually centre on efforts to create content that attracts attention and encourages readers to share it with their social networks. A corporate message spreads from user to user and presumably resonates because it appears to come from a trusted, third-party source, as opposed to the brand or company itself. Hence, this form of marketing is driven by word-of-mouth, meaning it results in earned media rather than paid media.
Social media has become a platform that is easily accessible to anyone with internet access. Increased communication for organizations fosters brand awareness and often, improved customer service. Additionally, social media serves as a relatively inexpensive platform for organizations to implement marketing campaigns.
Social networking websites allow individuals to interact with one another and build relationships.