digital marketing company for dentists

Digital Marketing for Dental Clinics

Digital Marketing for Dental Clinics

Is your pipeline leaking customers?

digital marketing company for dentists

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Case Study: Big Returns On SEO Investment For Dental Clinic

In a matter of months, our in-house dedicated team of SEO experts ranked the website 1,409 placements HIGHER on Google, resulting in a three-times increase in website traffic from non-paid organic traffic.

Norburn Dental Clinic’s mission is to provide you with the most positive experience possible by offering personalized and attentive care in a comfortable and modern environment. The management team at Norburn Dental were keen to see the growth of high-quality customers to its clinic in Burnaby, so they reached out to Marwick Marketing to boost their ranking on Google.

In a matter of months, our in-house dedicated team of SEO experts ranked the website 1,409 placements HIGHER on Google, resulting in a three-times increase in website traffic from non-paid organic traffic.

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Proven Dental Clinic Marketing Solutions

Everyone needs a dentist. However, reports on the level of competitiveness within the field are conflicting, with some suggesting that the field is saturated, while others show that in the coming years, there will be a shortage of dentists. Regardless, one thing is certain: if you are not making use of digital marketing, chances are good that your business is not operating at the level that it could. Keep reading to see why digital marketing needs to be a priority for your dental clinic.

Search Engine Optimization for Dental Clinics

Every second, on average, Google serves up results for more than 40,000 searches. This comes out to more than 3.5 billion searches every day. In 2019, the average number of searches for the term “dentist” surpassed 1.2 million per month, while “dentist near me” was used in more than 800,000 monthly searches.

The keyword “Dentist” is searched 22,000 times a month in Canada and 205,000 times a month in the USA. That’s a lot of potential customers going online searching for dentists, and it illustrates why you need digital marketing.

SEO stands for Search Engine Optimization. Why is it important? When someone is searching for something—particularly if they are truly in need—they tend to look only at the first few results offered to them when they enter a query in Google or another search engine.

Because of this, having your business appear in the top three search results is critical. If you appear somewhere on the third page of the search results, the chance of a querent clicking through to your site is incredibly slim. By improving your ranking, you increase your visibility and the likelihood of potential clients selecting your link.

SEO involves making your site as user-friendly as possible, and this is something that Google loves and rewards. This can be done in a variety of ways, such as improving speed, easy and intuitive site navigation, and providing useful information and high-quality content.

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