PPC

Google, Google Ads, PPC, SEM

Google Launches “Ads” Within Google Images

March 6, 2019 by Christian Thomson

Just like ad space on Instagram, Google has introduced Shoppable Ads on Google Images. The sponsored images highlight products that, when moused over, reveal the brand, price and other details. Surojit Chatterjee, Vice President of Product Management & Shopping at Google commented “A recent study shows that Google is the first place US shoppers go to discover or find a new brand or product.… Read more

Google Ads, Google Adwords, How To.., PPC

7 Common Google Ads Mistakes and How to Fix Them

May 22, 2018 by Christian Thomson

For many, Google Ads (formerly known as Google AdWords) is a great way to advertise their business and bring visitors to their sites, but like any product or service, it is most effective when used correctly. Even those who have been using Google Ads for years may be using it incorrectly without knowing it, and some of these errors could end up costing you your entire PPC budget.… Read more

Google Ads, Google Adwords, PPC

What’s Next in Google Ads Trends?

May 4, 2018 by Christian Thomson

Keeping up with new technologies to master, new trends to follow, and new ways of getting things done can be challenging at the best of times. If you have been using Google Ads (formerly known as Google AdWords), you may be wondering what you need to know for 2018.… Read more

Digital Marketing Agency, Facebook Marketing, Google Ads, Google Adwords, Marketing, Mobile, Mobile Marketing, PPC, SEM, SEO

State Of Marketing: BC Auto Industry

December 2, 2016 by Christian Thomson

A survey by the Automotive Retailers Association (ARA) and Google Partner Agency Marwick Internet Marketing entitled ARA Marketing Into 2017 – Researching The Shift In Marketing Trends compared the marketing efforts of six automotive sectors (towing, licensed motor dealers, collision, mechanical, auto glass and auto recycling) and found that almost two-thirds (61%) of respondents will be focussing their marketing efforts on traditional marketing over digital marketing during 2017/2018.… Read more

Digital Marketing Agency, Google, Google Ads, Google Adwords, PPC, Search Engine Optimization, SEM, SEO

10 Simple Marketing Ideas For 2017

November 29, 2016 by Christian Thomson

The holiday period is not far away. For many business owners, this provides a good time to reflect on 2016 and look at ways to increase the bottom line for a new and prosperous 2017. I’ve put together my top ten marketing tips YOU can do over the festive period, giving your business that competitive edge in the new year.… Read more