Digital Marketing

Digital Marketing • Search Engine Optimization

Google Now Shows You: There Aren’t Any Great Matches for Your Search

April 30, 2020 • 3 min read

You may have had occasions when you were trying to find something on Google, only to receive somewhat dubious results. While this thankfully doesn’t happen often, it can be frustrating when it does occur. Sometimes this can be the result of user error; a misspelled word, for example, can provide you with poor or even completely unrelated suggestions for your query.… Read more

Digital Marketing • Google • Search Engine Optimization

SEO vs Google Ads

March 20, 2020 • 3 min read

It’s a common enough question, and one that you may have asked yourself: is it better to rely on SEO or Google Ads? You may be disappointed to learn that the answer is not quite as simple as one might expect.… Read more

Digital Marketing • Google • Search Engine Optimization • Social Media

SEO Vs Social Media

March 19, 2020 • 4 min read

Your website needs traffic, but what is the best way to get it? For many, the first choice is Search Engine Optimization (SEO). In fact, they might not even try anything else, trusting the tried-and-true SEO methods that they are familiar with.… Read more

Digital Marketing • Search Engine Optimization

Why You Should Keep Up Your SEO Efforts During COVID-19

March 19, 2020 • 4 min read

We are in the midst of a global pandemic, and perhaps almost as troubling, a global panic. Virtually every part of our daily lives has been impacted, with businesses closing—one hopes only temporarily—schools being shut down, events being canceled, and more.… Read more

Digital Marketing • Google • Search Engine Optimization • Website Design

Is My Website Optimized for Google?

March 18, 2020 • 3 min read

However, you may feel about it, Google remains the most popular search engine, covering over 90% of the search market worldwide. For this reason, you cannot afford to ignore any opportunities to improve your Google ranking. Ensuring that your site is properly optimized for Google is your best bet for top performance, but knowing what that entails may not always be clear.… Read more

Digital Marketing • Google • Search Engine Optimization

How Can You Ensure the Survival of Your Business During Tough Times?

March 16, 2020 • 6 min read

Winston Churchill once said “the pessimist sees the difficulty in every opportunity. The optimist sees the opportunity in every difficulty.” The events currently playing out across the globe are revealing who is who. When it comes to your business, difficult times can make it very challenging to maintain, let alone grow, your business.… Read more

Digital Marketing • Search Engine Optimization

The Age Of Disruption – Covid-19 Consumer Spending

March 12, 2020 • 2 min read

At times running a business can feel like sailing a ship through uncharted oceans….at night….with just enough fuel….and then there are the tough times. Like potentially the coming months, no matter what business you’re in there will probably be a direct or indirect impact from the Covid-19 virus. … Read more

Digital Marketing • Google • Search Engine Optimization

The Real Reason for A 25% Decline in Google Traffic

February 25, 2020 • 2 min read

If you noticed an unexpected drop in your website’s traffic in November of 2019, you are not alone. Google released an update—or rather a series of updates—that impacted many websites. While some benefited from the updates, several others did not. So, what changed?… Read more