Search Engine Optimization, SEO

Why Reliable SEO Firms Won’t Offer Guarantees

November 30, 2018 by Christian Thomson

When you make the decision to hire an SEO firm, you are likely doing it with the hope of not only seeing results but seeing them as quickly as possible. If you are the owner of a small business with a tight budget, this may be even more important for you because you won’t want to be spending what might be quite a bit of money on something that feels like it is having no effect.… Read more

Google

What to Expect from the New Cross-device Tracking

November 28, 2018 by Christian Thomson

Tracking the exact source of a conversion hasn’t always been easy, but Google has now taken steps to remedy that. Although Google Analytics recognizes returning users through the use of cookies in their browser, the fact that users sometimes switch devices without logging in to the site they visit is a significant flaw in attribution modelling.… Read more

Google, Search Engine Marketing, Search Engine Optimization, SEO, SERP

How Can Google Search Console help improve your ranking in SERPs

November 19, 2018 by Catherine Ayesa

Are you using Google Search Console? If not, you may want to check it out after this latest update, or at least Google is hoping that you will. This new feature has been introduced by Google with the expressed goal of bringing attention to Search Console, but you may be wondering what precisely Google Search console [link] is, and what it—and the new feature—can do for you.… Read more